Slightly off topic, but the 2010 World Airline Awards were just announced...
congrats to those at Air Canada who won Best North American airline, and those at WestJet who won Airline Staff Service Excellence Award North America, Virgin also did well. Etihad won best first class, Qatar won best business.. somewhat surprised BA didn't win Best First Class, but I've never flown Etihad.
Best airline was won by Asiana Airlines, who I don't know so well.
http://www.worldairlineawards.com